With almost two decades of experience in building, training and mentoring digital marketing teams, our approach to digital marketing training is tried and tested and the results show that it works.
Informed and bespoke
Always tailored to your business and marketing objectives and to the ability/strength of the trainees
Guides and strengthens
We become an extension of your marketing team, supporting and coaching to help team members realize their potential
Embed and support
Practical exercises, homework, tools and frameworks help the digital marketing training to stick long term
Relevant and current
Up-to-the-minute guidance through a fast paced, ever changing digital marketing landscape
What does our digital marketing training look like?
Our digital marketing trainers are based in Edinburgh and deliver training across Scotland, London and the rest of the UK. Digital marketing training takes place in your office and is tailored to your objectives. Content may include:
Market Research - Customers, Competitors and Marketplace
Strategy Design - Objectives, Customer Centric, Data Driven, Customer Journey
Search Engine Optimisation - Technical, Best Practice, Content and Inbound
Social Media Marketing - Paid and Organic, Writing for Social and Platforms
Content Marketing - Blogging, Page Tables, Copywriting and Content Audit
Paid Search - Campaign Structure, Ad Creative and Campaign Optimisation
Digital PR and Outreach - Analysis, Planning, Pitch, Outreach and Measurement
Analytics - Google Analytics, Google Ads, Social Media and Campaign Tracking
Who could benefit from our digital marketing training?
We train teams and individuals at different levels from beginner to advanced.
Digital marketing training for executives and executive teams
Digital marketing for traditional marketers and marketing teams
Digital marketing for beginners and digital experts, looking to hone their skills
Why digital marketing training matters
A strengthened team means:
Greater opportunities for growth
Improved margins and profitability
Higher quality of delivery
Enhanced team job satisfaction and loyalty
Better retention of staff and customers
Digital Marketing Training Experience
We’ve trained 100’s of people from agency teams and SMEs, to global businesses… from our base in Edinburgh, across Scotland, the UK, Europe and beyond.
Here is what some of our clients have to say…
“Scott spent a good bit of time understanding our business and business goals before creating an action plan on how best to assist our growth journey. Scott's expert support has allowed us to create better digital marketing processes, develop out our SEO strategy and work with our team to upskill us all which in turn has helped us grow our business.”
John - CEO
“Scott inspires and motivates all that have the privilege of being mentored by him. One of his biggest strengths is his devotion to nurture talent at all levels and produce highly skilled digital experts that can deal with the most challenging of situations with ease…Scott was key in building a highly effective team.”
Stewart - Strategy and Insight Director
“Scott is a wealth of knowledge and has increased my understanding of Search ten fold.”
Gill - Strategy Director